Road Show in US: Spellbound’s ‘good spell’

A road show titled ‘The Rise of Bengal Tiger: Potentials of Trade and Investment in Bangladesh’ was held in four major cities of the United States.

Spellbound Leo Burnett was the event organizer of this mega event which was initiated by Bangladesh Securities and Exchange Commission (BSEC).

Following the proper health safety rules of the organiser, sponsors and all other participants, Spellbound presented well-organised and lively events.

In all the road shows in the four cities of America, the Spellbound received praise from the invited guests.

As like a good bowling spell in cricket changes the pace of the whole match and makes the task of winning the match easier, the overall performance of the event organiser ‘Spellbound’ at the road show is just as good - good spell! Match winning spell!

The road show started from New York and ended in San Francisco via Washington DC and Los Angeles. Spellbound won the hearts of the organizers and guests by completing each episode perfectly.

Spellbound Leo Burnett started its journey in Bangladesh in 2006. Its entrepreneurs are three enthusiastic and young dreamers. As they have enriched themselves with age and experience over time, their organization has gained a great reputation by conducting one successful event after another.

The three young dreamers of Spellbound are Chairman Gazy Golam Sarower, Managing Director and Chief Executive Officer Md. Sadequl Arefeen and Director M Iftekharul Islam. Major General (Retd.) AKM Muzahid Uddin is the advisor of this team.

Spellbound Leo Burnett is affiliated with one of the world’s largest communication groups ‘Publicis’ and with the advertising agency Leo Burnett.

Spellbound's network is spread across 110 countries around the world, which has increased the company's capacity internationally. Spellbound is the Bangladesh correspondent of popular TV News channel CNN.

Spellbound Leo Bennett’s Managing Director and CEO Md. Sadequl Arefeen said, “We have a long experience on working internationally. We have organised a high level delegation tour and conference in New Zealand in association with IFC and NBR. Of late, we have launched the 'Branding Bangladesh' campaign in association with the global news agency CNN under the auspices of the Ministry of Commerce. Through which the social and economic progress of Bangladesh will be presented to the people of the world.”

The Spellbound’s CEO is very happy to have successfully completed the road show organized by BSEC in the United States. Sadequl Arefeen wants to use this achievement in their next mission.

One of the main goals of Spellbound is to bring the story of integrated success of public and private sectors to the world stage, he said adding, our biggest achievement is to be able to positively present the country and work for the country by joining a mega event like Bangladesh Road Show.

Mentionable, four road shows were organized by BSEC in four cities of America July 26 to August 2. These road shows showcased the economic development of Bangladesh, the overall situation of the country's stock market, investment-friendly facilities and prospects, development activities and the positive steps taken by the government in front of the invited expatriate and foreign investors. Road show guests and investors have been fascinated by images of these developments. The purpose and goal of the road show has been a complete success, said the chairman of the organizing body BSEC, Prof. Dr. Shibli Rubayat-Ul-Islam.

The event organizer of the road show ‘Spellbound Leo Burnett’ was acclaimed for organizing the successful Bangladesh Road Show in the United States. The well-organized management of this young and highly skilled Bangladeshi communication agency has been appreciated by all.